“Markup” and “profit margin” get used interchangeably in casual conversation, but they’re mathematically different percentages of the same profit — confusing the two can lead to real pricing mistakes.
What Is the Markup Calculator?
A pricing tool that calculates the selling price and profit amount from a cost and a markup percentage, where markup is always expressed as a percentage of the item’s cost (not its selling price).
How to Use It
- Open the tool at /tools/markup-calculator.
- Enter the item’s cost.
- Enter the desired markup percentage.
- Read the resulting profit amount and selling price instantly.
Key Features
- Cost-based markup calculation, selling price = cost × (1 + markup%).
- Clear distinction from profit margin, with an explanation of why the same profit produces different markup vs. margin percentages.
- Instant live recalculation as you adjust cost or markup percentage.
- Simple, focused interface with no unnecessary steps.
When to Use This Tool
- Retail and wholesale pricing, determining a selling price from a known cost and target markup.
- Comparing supplier costs, quickly seeing how a cost change affects the final price at a fixed markup.
- Understanding the markup-vs-margin distinction, since many pricing disagreements come down to which one was actually meant.
Try It Now
Open Markup Calculator directly, or press ⌘K and type the tool name from anywhere on the site.
Part of the Math & Numbers collection on WebdevToolbox — free, browser-based developer tools with no login required.